Semester 5 of BBA 2024-27 Batch

The student has to take up preparation of Project Report during 6th Semester, in the specialization area of Management under the guidance of a faculty member. The Project Report must be submitted at the end of 6th semester respectively to the college.

Business analytics refers to the statistical methods and computing technologies for processing, mining and visualizing data to uncover patterns, relationships and insights that enable better business decision-making. Business analytics involves companies that use data created by their operations or publicly available data to solve business problems, monitor their business fundamentals, identify new growth opportunities, and better serve their customers. Business analytics uses data exploration, data visualization, integrated dashboards, and more to provide users with access to actionable data and business insights.

This course gives comprehensive understanding about the concept of Entrepreneurship & the factors affecting Entrepreneurial growth. The main objective of this course is developing entrepreneurial abilities by providing information about the support systems, skill sets, financial and risk covering institutions and others for building an enterprise. It also focuses on the concept of Venture Capital.

This course provides a comprehensive introduction to the fundamental concepts, techniques, and real-world applications of Business Analytics for effective managerial decision-making. Students will explore how organizations leverage data-driven insights to identify business opportunities, address complex challenges, and support strategic initiatives. The curriculum covers the three core dimensions of analytics descriptive, predictive, and prescriptive while offering hands-on exposure to modern analytical tools and technologies.