BBA Section C 2025-28 Batch

Bridge Course - Leadership and Lifeskills BBA 1C

This course is designed to assist first-year students in preparing for the Leadership and Life Skills (LLS) Certificate Program. It provides an opportunity for students to interact with their classmates and engage in meaningful conversations that will help them navigate the year ahead and adapt to college life. Through this course, students will also learn to introspect, reflect on their goals, and begin planning for their future. This is specifically designed to help students understand the structure and purpose of the LLS program.



BRIDGE COURSE -BUSINESS ECONOMICS-SECTION C

Course Overview:
Business Economics is a branch of applied economics that bridges the gap between economic theory and business practice. The course provides students with an understanding of economic concepts, tools, and their application in real-world business decision-making.

Bridge Course - Basics of Marketing - BBA 1C

Course Overview:

"Basics of Marketing" is an introductory course designed to provide students with a comprehensive understanding of the key principles, strategies, and functions of modern marketing. The course explores how businesses identify, anticipate, and satisfy customer needs profitably, emphasising the role of marketing in achieving organisational goals. It offers a strong foundation in areas such as product development, pricing strategies, market segmentation, promotion, and distribution, setting the stage for advanced marketing studies in future semesters.

Principles of Management

This course provides a foundational understanding of the principles, functions, and practices of modern management. Designed for bridge course students, it introduces the essential concepts and skills required to understand how organizations operate effectively. The course explores the evolution of management thought and explains the core functions of planning, organizing, staffing, directing, and controlling. It emphasizes decision-making, leadership, communication, and motivation as key components of managerial success. Students will also gain insights into organizational structure, management roles at different levels, and the importance of ethics and social responsibility in business.

English Bridge Course BBA I C

This bridge course is designed to prepare first-year students with essential skills in the English language and Communication, crucial for both academic and professional growth. Offered at the start of the academic year, the course is structured to assess and strengthen the students’ core abilities.