Media Management is a 5 credit course designed to train the students to oversee, plan, schedule and supervise operations and tasks related to Media industries like Television, Radio, Print. Digital and Outdoor Media. The course blends the general principles and theories of management and their practical applications for managing the contemporary media organizations. With the growth of Digital Media the need for professionals in this field is in great demand.
- Teacher: JAYA LAXMI D
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Course Objective |
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The course should enable the students to |
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I |
Develop the student’s ability to deal with numerical and quantitative issues in business |
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II |
Enable the use of statistical, graphical and algebraic techniques |
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Course Outcomes |
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After the completion of the course the student will be able to |
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CO1 |
Able to apply fundamental concepts in exploratory data analysis. |
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CO2 |
Develop skills in presenting data using appropriate diagrams or graphs. |
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CO3 |
Determine the value of the mean, the median, and the mode of grouped and ungrouped data. |
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CO4 |
Apply measures of location for central value of the data about which all the set of values of data lies. |
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CO5 |
Knowledge of average of variation and dispersion of values. |
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CO6 |
Calculate and interpret the various measures dispersion skewness and Kurtosis. |
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CO7 |
Understand the relation between two variables by correlation. |
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CO8 |
Apply different methods to find the strength of a linear association between two numerical variables. |
- Teacher: DAYANANDA BABU V