For students of Section A

COURSE TITLE: INTELLECTUAL PROPERTY RIGHTS (IPR)
 
INSTRUCTOR-IN-CHARGE: SATYA SWAROOP ROY MEDAPATI
 
COURSE OBJECTIVE: 
This course offers an understanding into IPRs. It focuses on Infringement of IPR and its remedies.
COURSE OUTCOMES:
 
CO1: The student will gain an insight about the different kinds of Intellectual Property along with their economic importance.
     CO2: The student will be able to demonstrate knowledge and understanding of the  

  •      appropriate procedures for obtaining intellectual property protection.
     appropriate procedures for obtaining intellectual property protection.
 CO3: The students will be able to differentiate between Trade Marks and Patents  
  •  and their registration process.
 and their registration process.
 CO4: The student will be able to understand the legal and practical steps needed to  
  •  ensure that intellectual property rights remain valid and enforceable.
 ensure that intellectual property rights remain valid and enforceable.
 
SCOPE OF THE COURSE:
The course is designed with a view to create IPR consciousness and familiarize the learners about its documentation. It covers the basic concept of IPR its need and development in India. The course also includes the major documents relating to its protection. The rules and regulations relating to trademarks and patents have also been included in this course.

Course Objective:

The objective of the course is to provide an understanding of basic concepts of Business Analytics like

Descriptive, Predictive and Prescriptive Analytics and an overview of Programming using R.

 

Course Outcomes:

CO 1 Develop a basic understanding on business analytics and the types of business analytics.

CO 2 Identify and categorize of business analytics, descriptive, predictive, and prescriptive.

            CO 3 Understand the various business analytics in practice.

            CO 4 Students can prepare tables and execute the results using Ms- excel.

           CO 5 Students can have a brief understanding on the various aspects of descriptive statistics

             CO 6 Understand the different measures of central tendency and measure of variability.

                  CO 7 Understand and explain the nature of predictive analytics.

CO 8 Identify the various forecasting techniques.

CO 9 Understand data mining and its applications and techniques.

CO 10 Understand and explain the regression analysis –linear and multiple.

                  CO 11 Understand linear optimization.

CO 12 Student will understand how to solve a linear program using open solver.

CO 13 Understand modern approaches to decision-making under uncertainty.

                  CO 14 Understand the R-Environment.

CO 15 Understand the R-Package.

CO 16 Students will be able to reading and writing data in R.

SCOPE OF THE COURSE:

Business analytics have become vital for the growth and development of the companies of today. Large investments are being made in big data analysis to make better business decisions from past data this past data is being generated by different sources such as business people,marketing,education,engineering etc  business analytics plays a very important role by using statistics and tools to decode consumer insights.


The course aims to build professional profiles in business innovation. The objective is to develop entrepreneurial skills and to introduce students to the basic steps required to plan, start and run a business

COURSE TITLE: BUSINESS POLICY AND STRATEGY

 

INSTRUCTOR-IN-CHARGE: SATYA SWAROOP ROY MEDAPATI

 

COURSE OBJECTIVE: 

To acquaint the students with understanding the business environment and design strategies to meet challenges. It focuses on designing plans and policies.

COURSE OUTCOMES:

 

             CO1: The student will be able to recognize and identify at which level the strategic decisions are
             made.

 CO2: The students will be able to analyze the suitable strategies adopted by the various firms in  
 the real life.

 CO3: The students will be able to craft business strategy and apply analysis to make sound  
 strategic decisions.

CO4: To develop the skill and talent in the students to think strategically about the policies of the company.

CO5: The students will be able to gain an insight about the stages of industry life cycle and can use this to predict the future of the organization.

 CO6: The students will be able to reason out the strategic options carefully.

 CO7: The students will get hands on how to formulate strategies keeping in mind the   
 competitive analysis.

 CO8: The students will be able to tailor a strategy to suit the specific need and requirements of
 an industry.

 CO9: The students will be able to know about the managerial tasks associated with   
 implementing the company strategies.

 CO10: The students will be in a position to redesign organizational structures and Control
 mechanisms.

 

SCOPE OF THE COURSE:

A sound business policy helps the management in taking proper decisions. Such important and strategic decisions are taken by the top-level management.