Sem 4 of BCom Skill Enhancement Courses (Commerce SEC)

The course gives an insight into the basics of Digital Marketing and Content marketing. This focuses on the topics like Content curation, Video marketing, E-mail Marketing, Content for Blogs, Newsletters etc. Learners will have a strong foundation in digital marketing strategies, allowing them to drive online traffic, improve brand visibility, and generate leads effectively.


The course gives an insight into the basics of Digital Marketing and Content marketing. This focuses on the topics like Content curation, Video marketing, E-mail Marketing, Content for Blogs, Newsletters etc. Learners will have a strong foundation in digital marketing strategies, allowing them to drive online traffic, improve brand visibility, and generate leads effectively.



The course gives an insight into the basics of Social Media Marketing and Search Engine Optimization. This focusses on Social media marketing  strategies that leverages platforms like Facebook, Instagram, Twitter, You Tube etc. 

This course gives comprehensive understanding about Leadership and the Essential skills required by an individual to be called an effective leader and also understand the concept of entrepreneurship and leadership through study of biographies of few famous personalities.


This course gives comprehensive understanding about Leadership and the Essential skills required by an individual to be called an effective leader and also understand the concept of entrepreneurship and leadership through study of biographies of few famous personalities.