Sem 2 of B.Com (Voc) – Advertising, Sales Promotion and Sales Management

This Course includes an interdisciplinary core topic which encourages students to explore the social, aesthetic, ethical, scientific, and technical aspects of environmental questions; concentrations that allow students to approach these questions with more focused knowledge and methodological tools; a community-engaged research course.

Course Description:

Fundamentals of Advertising aims at introducing & providing the students with the basic concepts of advertising , its significance in business & society. As well as prepare the students in specialized areas of advertising.